{"id":17990,"date":"2020-12-03T16:10:08","date_gmt":"2020-12-03T16:10:08","guid":{"rendered":"https:\/\/sbpt.org.br\/portal\/?p=17990"},"modified":"2020-12-03T16:10:08","modified_gmt":"2020-12-03T16:10:08","slug":"comunicacao-sbpt-2020","status":"publish","type":"post","link":"https:\/\/sbpt.org.br\/portal\/comunicacao-sbpt-2020\/","title":{"rendered":"Comunica\u00e7\u00e3o da SBPT: a evolu\u00e7\u00e3o da informa\u00e7\u00e3o em 2020"},"content":{"rendered":"<p style=\"text-align: justify\">Neste ano, a SBPT produziu v\u00eddeos e podcasts de sa\u00fade, ofereceu atualiza\u00e7\u00f5es peri\u00f3dicas sobre a COVID-19, al\u00e9m de debates e not\u00edcias.<\/p>\n<p>Veja os resultados dos principais projetos de m\u00eddia:<\/p>\n<h6><a href=\"http:\/\/sbpt.org.br\/encontrosvirtuais\/\" target=\"_blank\" rel=\"noopener noreferrer\">Encontros Virtuais SBPT<\/a><\/h6>\n<p style=\"text-align: justify\">Foram realizadas <strong>31<\/strong> edi\u00e7\u00f5es do projeto Encontros Virtuais SBPT, reuni\u00f5es interativas semanais ao vivo. Ao todo, <strong>122<\/strong> palestrantes participaram do projeto e <strong>12.493<\/strong> pessoas acompanharam os debates, na soma de todas as edi\u00e7\u00f5es.<\/p>\n<p>Os encontros mais acessados foram:<\/p>\n<ul>\n<li style=\"list-style-type: none\">\n<ul>\n<li style=\"text-align: justify\"><a href=\"https:\/\/youtu.be\/GY5wuOtUEvU\" target=\"_blank\" rel=\"noopener noreferrer\">16\/04\/2020 &#8211; COVID-19: tratamento de suporte, medicamentos a serem considerados, estudos cl\u00ednicos e indicadores de evolu\u00e7\u00e3o<\/a> &#8211; 1.684 participantes.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<ul>\n<li style=\"list-style-type: none\">\n<ul>\n<li style=\"text-align: justify\"><a href=\"https:\/\/youtu.be\/QYonTVuAgfg\" target=\"_blank\" rel=\"noopener noreferrer\">07\/05\/2020 &#8211; Aspectos \u00e9ticos e telemedicina<\/a> &#8211; 1.412 participantes.<\/li>\n<li><a href=\"https:\/\/youtu.be\/BWN0UDeh7N8\" target=\"_blank\" rel=\"noopener noreferrer\">03\/04\/2020 &#8211; Atendimento a pacientes com COVID-19<\/a> &#8211; 1.005 participantes.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<hr \/>\n<h6><a href=\"https:\/\/anchor.fm\/sbpt\" target=\"_blank\" rel=\"noopener noreferrer\">Direto ao Ponto SBPT<\/a><\/h6>\n<p style=\"text-align: justify\">Foram realizados <strong>26<\/strong> podcasts entre maio e novembro de 2020, com\u00a0<b>30<\/b>\u00a0entrevistados\u00a0e\u00a0<b>14.758<\/b> ouvintes.<\/p>\n<p style=\"text-align: justify\">Epis\u00f3dios de maior audi\u00eancia (at\u00e9 23\/10\/2020):<\/p>\n<p style=\"text-align: justify\"><a href=\"https:\/\/anchor.fm\/sbpt\/episodes\/Direto-Ao-Ponto---COVID-19-Por-que-a-sorologia-no-deu-o-resultado-que-se-esperava-efap42\/a-a2eptsd\" target=\"_blank\" rel=\"noopener noreferrer\">12\/06\/2020 &#8211; COVID-19: por que a sorologia n\u00e3o deu o resultado que se esperava?<\/a> &#8211; 1.373 ouvintes.<\/p>\n<p style=\"text-align: justify\"><a href=\"https:\/\/anchor.fm\/sbpt\/episodes\/Direto-Ao-Ponto-Critrios-de-Alta-do-Isolamento-para-Pacientes-com-COVID-19-eecr10\/a-a28ssqq\" target=\"_blank\" rel=\"noopener noreferrer\">22\/05\/2020 &#8211; Crit\u00e9rios de alta do isolamento para pacientes com COVID-19<\/a> &#8211; 1.274 ouvintes.<\/p>\n<p style=\"text-align: justify\"><a href=\"https:\/\/anchor.fm\/sbpt\/episodes\/Direto-Ao-Ponto---A-Anticoagulao-em-COVID-19-eemc4l\/a-a2apj8b\" target=\"_blank\" rel=\"noopener noreferrer\">29\/05\/2020 &#8211; Anticoagula\u00e7\u00e3o em COVID-19<\/a> &#8211; 1.163 ouvintes.<\/p>\n<hr \/>\n<h6>Aumento de acessos ao site SBPT<\/h6>\n<p style=\"text-align: justify\">De 01\/01\/2020 a 02\/11\/2020, o site da SBPT teve 2.034.794 acessos. No mesmo per\u00edodo de 2019, foram 727.143 visitas.<\/p>\n<hr \/>\n<h6><a href=\"https:\/\/www.youtube.com\/user\/socbraspneumol\/\" target=\"_blank\" rel=\"noopener noreferrer\">YouTube SBPT<\/a><\/h6>\n<p style=\"text-align: justify\">O canal da SBPT tem 6.007 inscritos. O v\u00eddeo mais acessado foi &#8220;<a href=\"https:\/\/youtu.be\/i1I86yAlhNY\" target=\"_blank\" rel=\"noopener noreferrer\">Dr. Marcelo Amato traz informa\u00e7\u00f5es e recomenda\u00e7\u00f5es sobre a COVID-19<\/a>&#8220;,\u00a0 de 21\/03\/2020, com 90.519 acessos. Este v\u00eddeo trouxe 2.300 novos inscritos para o canal.<\/p>\n<hr \/>\n<h6><a href=\"https:\/\/www.instagram.com\/pneumosbpt\/\" target=\"_blank\" rel=\"noopener noreferrer\">Instagram SBPT<\/a><\/h6>\n<p>O Instagram da SBPT tem <strong>12.628<\/strong> seguidores. A maioria (44%) tem entre 25 e 34 anos. As postagens de maior alcance, at\u00e9 novembro de 2020, foram as seguintes:<\/p>\n<p><a href=\"https:\/\/instagram.com\/pneumosbpt\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-18000\" src=\"https:\/\/d1xe7tfg0uwul9.cloudfront.net\/sbpt-portal\/wp-content\/uploads\/2020\/12\/posts_insta.png\" alt=\"\" width=\"533\" height=\"923\" srcset=\"https:\/\/d1xe7tfg0uwul9.cloudfront.net\/sbpt-portal\/wp-content\/uploads\/2020\/12\/posts_insta.png 533w, https:\/\/d1xe7tfg0uwul9.cloudfront.net\/sbpt-portal\/wp-content\/uploads\/2020\/12\/posts_insta-173x300.png 173w\" sizes=\"auto, (max-width: 533px) 100vw, 533px\" \/><\/a><\/p>\n<hr \/>\n<h6><a href=\"https:\/\/www.facebook.com\/sociedadebrasileiradepneumologiaetisiologia\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook SBPT<\/a><\/h6>\n<p>O Facebook da SBPT tem 15.628 seguidores. Gr\u00e1fico da porcentagem de seguidores por g\u00eanero e idade:<\/p>\n<p><a href=\"https:\/\/www.facebook.com\/sociedadebrasileiradepneumologiaetisiologia\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-18001\" src=\"https:\/\/d1xe7tfg0uwul9.cloudfront.net\/sbpt-portal\/wp-content\/uploads\/2020\/12\/genero_idade.png\" alt=\"\" width=\"810\" height=\"231\" srcset=\"https:\/\/d1xe7tfg0uwul9.cloudfront.net\/sbpt-portal\/wp-content\/uploads\/2020\/12\/genero_idade.png 810w, https:\/\/d1xe7tfg0uwul9.cloudfront.net\/sbpt-portal\/wp-content\/uploads\/2020\/12\/genero_idade-300x86.png 300w, https:\/\/d1xe7tfg0uwul9.cloudfront.net\/sbpt-portal\/wp-content\/uploads\/2020\/12\/genero_idade-768x219.png 768w\" sizes=\"auto, (max-width: 810px) 100vw, 810px\" \/><\/a><\/p>\n<p>V\u00eddeo de maior alcance (21\/06\/2020):<\/p>\n<p><a href=\"https:\/\/www.facebook.com\/sociedadebrasileiradepneumologiaetisiologia\/videos\/3064128623624786\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-18002\" src=\"https:\/\/d1xe7tfg0uwul9.cloudfront.net\/sbpt-portal\/wp-content\/uploads\/2020\/12\/asma_21_06_20.png\" alt=\"\" width=\"937\" height=\"525\" srcset=\"https:\/\/d1xe7tfg0uwul9.cloudfront.net\/sbpt-portal\/wp-content\/uploads\/2020\/12\/asma_21_06_20.png 937w, https:\/\/d1xe7tfg0uwul9.cloudfront.net\/sbpt-portal\/wp-content\/uploads\/2020\/12\/asma_21_06_20-300x168.png 300w, https:\/\/d1xe7tfg0uwul9.cloudfront.net\/sbpt-portal\/wp-content\/uploads\/2020\/12\/asma_21_06_20-768x430.png 768w\" sizes=\"auto, (max-width: 937px) 100vw, 937px\" \/><\/a><\/p>\n<hr \/>\n<h6><a href=\"https:\/\/www.linkedin.com\/company\/sbpt-sociedadebrasileiradepneumologiaetisiologia\" target=\"_blank\" rel=\"noopener noreferrer\">LinkedIn SBPT<\/a><\/h6>\n<p style=\"text-align: justify\">A p\u00e1gina do LinkedIn da SBPT tem 681 seguidores. Esta publica\u00e7\u00e3o sobre o <a href=\"https:\/\/www.linkedin.com\/posts\/sbpt-sociedadebrasileiradepneumologiaetisiologia_pneumologia-intersticio2020-dip-activity-6637097554125299712-UiX9\" target=\"_blank\" rel=\"noopener noreferrer\">Interst\u00edcio 2020<\/a> teve o maior alcance de p\u00fablico: 393 pessoas.<\/p>\n<hr \/>\n<h6><a href=\"https:\/\/twitter.com\/sbpt\" target=\"_blank\" rel=\"noopener noreferrer\">Twitter SBPT<\/a><\/h6>\n<p>O Twitter da SBPT tem 1.649 seguidores. J\u00e1 foram publicados 1.823 tweets.<\/p>\n<hr \/>\n<h6><a href=\"https:\/\/sbpt.org.br\/portal\/\/c\/noticias\/\" target=\"_blank\" rel=\"noopener noreferrer\">SBPT Not\u00edcias<\/a><\/h6>\n<p style=\"text-align: justify\">De janeiro a outubro de 2020, disparamos 132.246 e-mails do Boletim SBPT Not\u00edcias para os s\u00f3cios. Cerca de 69.448 mensagens foram abertas, com 6.491 cliques nos links.<\/p>\n<p style=\"text-align: justify\">A Diretoria de Comunica\u00e7\u00e3o coordenou a publica\u00e7\u00e3o de 256 not\u00edcias, de janeiro a outubro de 2020. A <a href=\"https:\/\/sbpt.org.br\/portal\/\/coronavirus\/\" target=\"_blank\" rel=\"noopener noreferrer\">p\u00e1gina de informa\u00e7\u00f5es sobre a COVID-19<\/a> teve 61.142 acessos.<\/p>\n<hr \/>\n<p>Para assistir \u00e0s nossas produ\u00e7\u00f5es e fazer o download de anima\u00e7\u00f5es para o paciente, acesse a p\u00e1gina <a href=\"https:\/\/sbpt.org.br\/portal\/\/multimidia-sbpt\/\" target=\"_blank\" rel=\"noopener noreferrer\">multim\u00eddia SBPT<\/a>.<\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>Neste ano, a SBPT produziu v\u00eddeos e podcasts de sa\u00fade, ofereceu atualiza\u00e7\u00f5es peri\u00f3dicas sobre a COVID-19, al\u00e9m de debates e not\u00edcias. Veja os resultados dos principais projetos de m\u00eddia: Encontros Virtuais SBPT Foram realizadas 31 edi\u00e7\u00f5es do projeto Encontros Virtuais SBPT, reuni\u00f5es interativas semanais ao vivo. Ao todo, 122 palestrantes participaram do projeto e 12.493 [&hellip;]<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":3,"featured_media":16708,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ngg_post_thumbnail":0,"footnotes":""},"categories":[68],"tags":[901,118,34],"class_list":["post-17990","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-comunicacao","tag-covid-19","tag-sbpt"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Comunica\u00e7\u00e3o da SBPT: a evolu\u00e7\u00e3o da informa\u00e7\u00e3o em 2020<\/title>\n<meta name=\"description\" content=\"Em 2020, a SBPT produziu v\u00eddeos e podcasts de sa\u00fade, ofereceu 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